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With over 200 years of heritage and excellence, Courvoisier represents the best and is the reward for those who have earned it.

Brand Facts
- The most luxurious, premium quality Cognac in the world
- The official Cognac supplier to Napoleon's Imperial Court
- A symbol of achievement
The Consumer
- Aspiring
- Men, 25-35
- Ambitious, determined and want to excel
- Proud of what they have achieved and prepared to treat themselves for it
- Disposable income dedicated to the trappings of success
Brand Values
- Luxurious
- Confident
- Magnetic
- Irresistibly arrogant
Courvoisier Licensing
Courvoisier's licensing program reflects the brand's luxury position and includes high-end products in the following categories: fragrance, chocolates and men's gifts.
Courvoisier's L'edition Imperiale was nominated by The Fragrance Foundation for the prestigious Fragrance of the Year FiFi award.
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